Martin Library Grand Reopening

Martin Library Grand Reopening Teaser and Roll-out Campaign

Martin Library Grand Opening Teaser Poster by Creative Ary & Design
Teaser ads for the anticipated grand opening celebrations.

The Martin Memorial Library in York had undergone some serious renovations and a week-long celebration was planned for it’s reopening. The idea conceived was to take local personalities and celebrities and tie them as the new face of the library. The campaign was multifaceted, television, print advertising, outdoor, posters, banners and mailers. The campaign was overwhelmingly successful.

Right is a teaser ad and banner, just to get the buzz started. Below are samples of ads that ran.
Library Grand Reopening Ads
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The campaign was a treat to work on, but I wouldn’t have to remove the background from the photograph of a person ever again. Below are a series of outdoor posters that ran leading up to the event.

Library Campaign outdoor

Read what York County Libraries had to say about our work on this project.